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10/03/2016

Prima-Derm revamps its XPERT range with Quadpack's Q-Line acrylic jar

Award-winning pharmaceutical company Prima-Derm has revamped its XPERT range using Quadpack's Q-Line 50ml acrylic jar. Part of its flagship brand SingulaDerm, the Barcelona-based company wanted to modernise the OTC range with a new image. The jar's clinical look and feel fit the bill perfectly.

Prima-Derm Purchase Assistant Marta Ortiz explained: "The acrylic jar ticked all our boxes in terms of price/performance and aesthetics. We chose it to modernise our packaging, as it is visually aligned with the pharmaceutical area and with our end user. Since its relaunch, it has been very well received by our customers."

SingulaDerm is a skin care brand based on molecular and preventive cosmetics that applies pharmaceutical science to cosmetic dermatology. The brand comprises a range of high-tech formulas designed to promote skin health and treat the greatest signs of skin ageing, key among which is the XPERT line.

Quadpack's 50ml acrylic jar was used to package three XPERT products: XPERT Collageneur, anti-ageing firming cream; XPERT Raffermissant, a firming neckline cream; and XPERT Expression, an expression wrinkle cream.

The jars have a SAN exterior for a premium glossy look, while the inner well is made of PP for greatest formula compatibility. The XPERT branding was applied using a hot-stamping process. The logo appears elegantly embossed on the top of the cap.

XPERT is sold at pharmacies and drugstores and is available in selected countries in Europe, the Far East and Central America.